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4WD UTV Market Hits 420,000 Units as Tariffs Bite

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4WD UTV Market Hits 420,000 Units as Tariffs Bite The U.S. side-by-side market has stopped growing much on volume and is increasingly competing on margin. Makreo Research analysis shows the country’s 4WD utility terrain vehicle market reached 420,000 units in 2025, with the U.S. accounting for rough

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